Entries Tagged as 'marketers'

Saturday, March 29th, 2008

the integration is the message

Have you seen these billboards?

They’re all over the place:

Been wondering what the hell that’s all about, maybe?

Well, answer #1 goes like this:
Hope people have been seeing the billboards that I have put up around town. I think its important everyone knows how much Sarah Marshall SUCKS! How she does look fat in those jeans! […]

Monday, March 10th, 2008

“Every day is another day starring you.”

“The idea that whoever appeared onstage would play not me but a character was central to imagining how to make the narrative: I would need to see myself from outside.”
~ Joan Didion

In the midst of the quicksand hazard posed by every single episode of Lost available online, and in high def, I saw an ad […]

Monday, February 18th, 2008

consumer insight is funny

“You’re just perpetuating the stereotype by acting all stereotypical.”
- deleted line from tony scott’s domino

i have no idea about the racial background of the individual(s) that publish stuff white people like, but does it even matter?
as lenny bruce said, it’s not the word itself, but the censorship of the word that gives it its […]

Monday, January 28th, 2008

a trend’s success

“Is The Tipping Point Toast?” asks the recent FastCompany article in which researcher duncan watts talks about his findings (and their less than exuberant reception) that expose the billion dollars a year marketers spend targeting “influentials” as a waste of money.
i am constantly repeating the phrase that “we buy the brands and products that we […]

Saturday, January 12th, 2008

sell music on ANYTHING!

it used to be that the only way to sell music was on completely useless crap. like weird tape, or dumb plastic discs, or even clunkier vinyl discs. whatever it was, it was something that served absolutely no other utilitarian or aesthetic purpose than simply to host music. then, of course, digital media came along […]

Sunday, December 16th, 2007

today’s awesome ad award goes to:

 
…AOL news? yeah. apparently. way to make an ad that speaks to a demographic that’s been writing you off for a minute.
 
thanks (ariel)

Thursday, November 29th, 2007

quantum marketing

i’ll admit right now that this is not what i ought to be writing about.
i’ve been travelling for more of the past month than i’ve been at home, and just coming up with things to write about that i had no time to follow through on. so now that i’ve finally gotten to shower in […]

Saturday, November 17th, 2007

stop saying the word “viral”

seriously, just stop.
it’s not cute, it’s not hip, it’s not clever, it just makes you sound antiquated. this is not the 90’s and there IS no more viral. it’s over. deal with it.
“and then we’ll just use a viral blahblahblahblahblah”
i’m sorry, what did you say?
“yes, i said, ‘and then we’ll just use that thing […]

Sunday, November 4th, 2007

values-driven consumerism

just found this photo in the icecreamman.com archives.

Monday, October 29th, 2007

today’s awesome ad award goes to:

my good friend marsi frey was the visual effects producer on this goodby silverstein & partners spot for HP.

 
the flow of the whole thing has such a slick pace that it actually has the feel of more substantial scripted entertainment. that’s right, the ad is entertaining.
(not surprising considering Goodby and Silverstein predict that brands will […]