In 2007 I wrote a post titled, Stop Saying The Word ‘Viral’, (“Seriously, just stop. It’s not hip; it just makes you sound antiquated. This is not the 90′s. It’s over. Deal with it.”) Last year I co-authored a presentation titled, The Ugly Truth About Viral Marketing (“Stop trying to spread viruses. In fact, go [...]
Been quiet on SocialCreature the past month as I’ve been head-deep down the MirrorLAnd rabbit-hole. Surfacing for a quick nod to the remix contest that just launched with the release of Chapter 2. If you or someone you know are a knob-fiddler type person, and you’d be interested in having your music become the soundtrack [...]
Remember the whole hoopla going on when the characters from Mad Men up and started Tweeting? It was Fall of 2008, the show was in its second season, and the controversy erupted when AMC started DMCAing Twitter into shutting down these “infringing” accounts. After a huge backlash, the profiles were un-suspended and the rest is [...]
This is a terrific initiative by Estee Lauder, seamlessly combining live + digital. From AdAge: The venerable Estee Lauder cosmetics brand has found a seemingly natural way to connect with social media: offering free makeovers and photo shoots at its department-store cosmetics counters coast-to-coast to produce shots women can use for their online profiles. The [...]
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Social media maven."
- Wired
Knows a lot about how young people form tribes." - WBEZ, Chicago
- io9
- Los Angeles Times
Keenly observant."
- The Wrap
A deft mix of memoir and cultural mapping."
- Coilhouse
On WBEZ, Chicago:
