social-creature

To the extent that any advertising works, the model in place at websites like Hulu and Fancast, that offer commercial-supported streaming video of TV shows and movies, is pretty damn effective. Unlike the 3-minute average TV commercial break, which most people Tivo past or click away for or simply go to the bathroom during, the [...]

Yesterday I saw the message above appear in my Twtitter stream. To my complete shock, I had been nominated for “Best Blogger to Follow” on Mashable’s Open Web Awards. So, even though this is totally getting filed in the not-like-I-think-this-would-really-happen-or-anything category, I’ve been encouraged to post something about it here, and suggest that perhaps you, [...]

Do you like Reggaeton?
This was a question an old friend asked me while visiting in L.A. We’re both from Boston, where most people have never heard of Reggaeton. And I hadn’t either, until I moved to Southern California.
If you don’t know what Reggaeton is, it’s:
A form of urban music that became popular with Latin American [...]

This is a terrific initiative by Estee Lauder, seamlessly combining live + digital.
From AdAge:

The venerable Estee Lauder cosmetics brand has found a seemingly natural way to connect with social media: offering free makeovers and photo shoots at its department-store cosmetics counters coast-to-coast to produce shots women can use for their online profiles.
The promotion, which kicks [...]

A quick interview with the Podcast Asylum done at AdWeek’s  Social Media Strategies 2009 conference a few weeks back. Hilary Read, EWI’s VP of Creative adds her thoughts as well.

(If the audio file above doesn’t load in your reader, click HERE.)
FacebookTwitterDiggItDel.icio.us

If, sometime circa 2004, you were out and about at certain underground parties in the Los Angeles Circus scene, and saw someone wearing a particularly striking pair of pants (male or female), created from asymmetrical strips of leather sewn in a twisted, impeccably tailored way, like the trappings of some Mad Max forest nymph biker [...]

.
Amanda Palmer performs “I Google You”:

.
Kate Miller-Heidke performs “Are You F*cking Kidding Me? (Facebook Song)”:

.
FacebookTwitterDiggItDel.icio.us

Rian Johnson, the writer/director of Brick, has a new movie out called The Brothers Bloom, and it comes with a pretty neat idea:

I’ve never heard of anyone doing this before, and Johnson admits the same at the beginning of the commentary. But for the man who came up with the idea to make a movie [...]

Suddenly everyone wants Social Media.
While traditional media budgets have kept shrinking in the wake of the recession, according to recent Forrester Research, “53% of marketers are determined to increase their social media budget, and 42% will keep it the same, a total of 95% of marketers are bullish on social media marketing.” Just two years [...]

As consumer spending and ad budgets continue to decrease, it’s not unreasonable to think we may be entering a “post consumption economy,” as Ed Cotton of Influx insights describes it:
This latest downturn, recession, depression, or whatever you like to call it has gotten people scared.
There’s simply no way to see ahead to work out when [...]