social-creature

Remember the whole hoopla going on when the characters from Mad Men up and started Tweeting? It was Fall of 2008, the  show was in its second season, and the controversy erupted when AMC started DMCAing Twitter into shutting down these “infringing” accounts. After a huge backlash, the profiles were un-suspended and the rest is [...]

(photo: Mick O )

.
“They say the music business is in trouble. No! The business of selling CDs is in trouble; this is a religion.”
- Michael Rapino, CEO, Live Nation

I was in the weekly Southern California marketing meeting at House of Blues the morning it was announced that Tower Records was going out of business. [...]

To the extent that any advertising works, the model in place at websites like Hulu and Fancast, that offer commercial-supported streaming video of TV shows and movies, is pretty damn effective. Unlike the 3-minute average TV commercial break, which most people Tivo past or click away for or simply go to the bathroom during, the [...]

Writing about the aftermath of the public outcry against Tropicana’s packaging redesign earlier this year, which ultimately led to the OJ cartons reverting back to the original art, I mentioned Mountain Dew’s “Dewmocracy” campaign — an interactive, story-based online game which resulted in 3 new Dew flavors designed and developed virtually entirely by fans.

Tropicana, I [...]

In college, we film students had a certain sense of disdain and smug superiority towards our TV-major classmates. Miramax, along with the whole independent film movement it was spearheading, had just hit it’s apex while we’d been in high school, and the late 90’s / early 2000’s saw the releases of such epics as The [...]

Do you like Reggaeton?
This was a question an old friend asked me while visiting in L.A. We’re both from Boston, where most people have never heard of Reggaeton. And I hadn’t either, until I moved to Southern California.
If you don’t know what Reggaeton is, it’s:
A form of urban music that became popular with Latin American [...]

A quick interview with the Podcast Asylum done at AdWeek’s  Social Media Strategies 2009 conference a few weeks back. Hilary Read, EWI’s VP of Creative adds her thoughts as well.

(If the audio file above doesn’t load in your reader, click HERE.)
FacebookTwitterDiggItDel.icio.us

If, sometime circa 2004, you were out and about at certain underground parties in the Los Angeles Circus scene, and saw someone wearing a particularly striking pair of pants (male or female), created from asymmetrical strips of leather sewn in a twisted, impeccably tailored way, like the trappings of some Mad Max forest nymph biker [...]

Just getting around to some bits of music housekeeping I’ve been meaning to mention:
1. Mos Def Sells New Album on T-shirt
About a year and a half ago I wrote a post called Sell Music On ANYTHING! where I suggested that since digital technology had recently liberated music from its previously contrived confinement on things like [...]

As consumer spending and ad budgets continue to decrease, it’s not unreasonable to think we may be entering a “post consumption economy,” as Ed Cotton of Influx insights describes it:
This latest downturn, recession, depression, or whatever you like to call it has gotten people scared.
There’s simply no way to see ahead to work out when [...]