Entries Tagged as 'wii'

Thursday, June 12th, 2008

taste the difference

…And I can make you wanna buy a product
Movers shakers and producers
Me and my friends understand the future
- The Flobots: “Handlebars”

I’ve been trying to get through Matt Mason’s The Pirate’s Dilemma for a while. It’s an easy read, but between digging up mind-blowing historical discoveries from the cultural strata–Did you know that a nun [...]

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Filed under adult, adulthood, books, change, consumer insight, context, culture, future, history, identity, identity marketing, music, myth, parents, prophecy, social psychology, trend, wii

Wednesday, September 5th, 2007

late-adopter strategy

like a true teenage product of the 90’s i blame video games.
last week i caught the tail end of an npr bit about the nintendo wii which mentioned that the console was currently outselling both sony’s playstation and microsoft’s xbox combined. the explanation for this seems to be that because of its uniquely simple controller [...]

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Filed under adoption rate strategy, business, campaign, change, consumer insight, culture, future, gamers, marketers, myth, rebranding, social psychology, strategy, trend, videogames, wii