about the instructor
Jenka Gurfinkel has worked with both international advertising agencies and independent creatives on developing marketing and brand strategy. Through her work she has seen a great divide going on between the cultural creators and their understanding of the online technology that is an ever more critical resource for their success. This motivated her to create a workshop that would allow creative entrepreneurs to benefit from her insight and expertise, and learn ways to take advantage the options available specifically for their business needs.
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