Entries Tagged as 'campaign'

Monday, February 28th, 2011

The “White Rabbit” Remix Contest

Been quiet on SocialCreature the past month as I’ve been head-deep down the MirrorLAnd rabbit-hole. Surfacing for a quick nod to the remix contest that just launched with the release of Chapter 2. If you or someone you know are a knob-fiddler type person, and you’d be interested in having your music become the soundtrack [...]

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Tuesday, January 18th, 2011

Your Life Is A Transmedia Experience — Now With Pictures!

Last year, I wrote a post called “Your Life Is A Transmedia Experience.” In October, the post became the basis for a panel discussion event at the FutureM conference in Boston with me, Marta Kagan and Jan Libby. I have updated the deck from that panel, and am sharing here for your viewing pleasure. Enjoy! [...]

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Monday, December 20th, 2010

Who The iPad Ads Are For

Ever since Apple started putting a lowercase i in front of its products, their advertisements have been known for basically two things — articulating a visceral, transcendent grace inherent within the Mac product experience: …and making fun of people who don’t already use Macs: Which is why the iPad ads — with their exaggeratedly simplistic gestures, [...]

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Monday, November 29th, 2010

today’s awesome ad (mashup) award goes to

Ad #2 (but watch them in order). . . UPDATE: On December 1st, I received an email from a reader, Dave Clooney, pointing to an NBC Sports article which uncovers the truth about the Jordan ad: Sorry, it’s a spoof. Someone has taken an old Jordan Nike commercial, “Maybe You Should Rise,” and mashed it [...]

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Tuesday, November 2nd, 2010

today’s ad fail award goes to

You know what, Skyy? I’ve always found your ads amusing in the past. The pineapple one was a study in optical double entendre excellence. And, of course, the twin cherry ad was an instant classic. I may be a Grey Goose, or, failing that, Ketel One girl, myself, but  a preference for understated sophistication when [...]

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