Entries from September 2009

Wednesday, September 30th, 2009

Fashion Flavors

Back in February, in the aftermath of the public outcry against Tropicana’s packaging redesign which ultimately led to the cartons reverting back to the original art, I suggested that Tropicana had the opportunity to do something completely different with orange juice:

Now that there’s a buzz about Tropicana’s openness to fan-feedback in general, and about [...]

Monday, September 28th, 2009

New Buick Campaign Makes Brand Sound Like An Asshole

Maybe this is a good idea if you’re deliberately trying to speak to that coveted douchebag demographic, but otherwise, this just comes off sounding like the advertising equivalent of thinking that knocking the popular kid will somehow earn you friends at school. You just end up sounding like a jerk.

Who Okay-ed this? If you [...]

Wednesday, September 9th, 2009

Surrogate Advertising

Been meaning to post about this for a while, but been mad busy.
I’m super digging the ad campaign for the The Surrogates, due out September 25th. Based on the graphic novel of the same name by Robert Venditti, the world of the Surrogates is a future in which direct human interaction has all but ceased. [...]

Thursday, September 3rd, 2009

Just a Little Bit of Circus History Repeating

In April 2007, Italian Vogue featured an editorial spread by photographer Steven Meisel, entitled “The Greatest Show On Earth,” which featured members of L.A. circus troupe, Lucent Dossier:

The current, September 2009,  issue of Italian Vogue features an editorial spread by Steven Meisel entitled “Performance,” and involving a gaggle of cross-dressed models done up in decidedly [...]