Entries from January 2009

Wednesday, January 14th, 2009

that’s how you get it on

A few months ago I’d written a post called How Not To Use Condoms, about the misstep of  Trojan’s “Evolve” campaign.
Here, then, is Durex’s take on how to advertise condoms, courtesy of Fitzgerald & Co:

And I’d actually been planning a more substantial entry to be the first post of 2009, but when I came [...]